You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Authors containing Deborah Sleep.
ANA has found 3 results for you, in 185 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Seller centric

Imagine a single project, combining big data & ad hoc research to reveal a customer landscape, inform retention, growth strategies and drive product development. This case study from eBay and Engage Research does that- and more!eBay identified a need...

Catalogue: Big Data World 2017: Smart Data Integration
Authors: Deborah Sleep, Mark Loder
November 8, 2017
×

Citation

Sleep and Loder (2017a, November 08). Seller centric. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/seller-centric-9145


Research papers

The game experiments

The concept of 'gamification' is sweeping across the marketing communication industry, and is being discussed in marketing departments, advertising agencies and even governments around the globe. We began exploring the idea of game-play in greater...

Catalogue: Congress 2011: Impact
Authors: Deborah Sleep, Jon Puleston
Companies: GMI (Global Market Insite), Engage Research
September 18, 2011
×

Citation

Sleep and Puleston (2011a, September 18). The game experiments. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-game-experiments


Research papers

Measuring the value of respondent engagement

Whilst anecdotal evidence exists, Engage and GMI's research will provide a rigorous basis for determining how best to tackle the issue of respondent engagement.How can we better engage with online respondents? What is the value of that engagement for...

Catalogue: Panel Research 2008
Authors: Deborah Sleep, Jon Puleston
Companies: Engage Research, GMI (Global Market Insite)
October 24, 2008
×

Citation

Sleep and Puleston (2008a, October 24). Measuring the value of respondent engagement. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/measuring-the-value-of-respondent-engagement